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Emotional Design Principles for Social Media Network App

When a development team creates a new application, it usually pays more attention to functionality than the visual design itself. Actually, it can be a mistake, as design matters as much as functionality. “Usable designs are not necessarily enjoyable to use”, stated Donald Norman, the author of Emotional Design: Why We Love (or Hate) Everyday...

  • 15-16 min read
  • June 04, 2021
  • by Olha Didenko

Creating a new user interface for investment app

Every aspect of our life is moving online, trading apps are gaining more and more popularity. But why do apps like Robinhood or TD Ameritrade have a big and loyal audience while others remain relatively unknown? One of the reasons is superior user experience (UX). UI/UX plays a big role: when users come across an...

  • 11-12 min read
  • May 31, 2021
  • by Olha Didenko

Top Design Patterns for Developing iOS Apps

Design patterns aim to simplify the code writing for developers. They help to provide an easy and efficient work process for programmers. Design patterns are sequences of repeatable processes that are used to develop software solutions.  The patterns are templates that are suitable for solving particular problems. They also help to reduce potential errors that...

  • 14-15 min read
  • January 25, 2021
  • by Anastasiia Mikula

What is the Role of User Flows in UX Design?

UX design is vital as during the interaction with the product, users are fully focused on the actions they take and the tasks they expect to finish. User flows help to better understand and predict the expectations of future users. Consequently, it helps to create a highly qualified and suitable product design. User flows describe...

  • 13-14 min read
  • January 16, 2021
  • by Anastasiia Mikula

The Color Guide: Why Pay Attention to Color Scheme While Building an App

We all get used to the fact that functionality of the application means a lot. However, the design is what really makes a solution stand out. Design with the properly selected color scheme is able to attract the attention of potential app users and make them interested.  For many years colors have been associated with...

  • 14-15 min read
  • January 13, 2021
  • by Anna

Google transform G Suite into Google Workspace

Google’s G Suite collaboration toolkit is undergoing a rebranding. Tools like Gmail, Drive, Docs, and Meet will now be in a Google Workspace toolbox. It is also worth noting that all services received new logos. Along with the rebranding, the company announced several new features for the G Suite Workspace. Most of the innovation relates...

  • 4-5 min read
  • October 07, 2020
  • by Ksenija

How do Wireframe, Mockup and Prototype differ?

A great web design is not just putting content together and making small pieces look good. In order to provide the engaging user experience and clear interface you should see a big picture, a system beyond small pieces. The most common designer’s mistake is focusing on different elements of an interface or making sure that...

  • 5-6 min read
  • May 09, 2020
  • by Elena

The Main UI/UX Design Challenges and Their Solutions

What we talk about when we talk about mobile app design? Essentially, we’re addressing everything visual that appear front and center before the end user’s eyes, right? Mobile app design is nowadays referred to as UI/UX design. Nevertheless, it is the same program interface design just adapted to smartphone. UI/UX design is a mobile sub...

  • 6-7 min read
  • April 20, 2020
  • by Igor

Create Visually Appealing Design for Apps

When it comes to mobile applications the first thing we require from them is functionality. However when we choose among numerous apps with similar functions on the App Store or Google Play Market, we tend to install the ones that have more beautiful design. Taking this into account it can be said that UI &...

  • 1-2 min read
  • December 01, 2019
  • by Anna

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